Michael Collins Ajereh, the famous Nigerian music executive and producer, who is popularly known as Don Jazzy, recently gave fans tips on how to handle critics.

He urged them not to be bothered by criticisms when they attained their goals, stressing that when they were struggling critics didn’t care about them.

According to him, paying attention to critics is a form of distraction.

On his X handle on Saturday, Don wrote: “Nobody gives a f*ck about you when you are suffering and grinding.

"If you give a f*ck about what people think about you when you make it, then you didn’t learn shit in the come-up and will be back suffering in no time.”

“Worrying about what people think about you in your grinding phase and your made phase is a distraction.”